Social media has become a powerful tool for e-commerce. Platforms like Instagram, Facebook, and TikTok are no longer just for social interactions—they're thriving marketplaces.
Features like shoppable posts, live shopping events, and personalized ads have made it easier for businesses to reach and convert customers. Influencer marketing has also emerged as a key strategy, with endorsements from trusted figures driving sales.
For businesses, having a strong social media presence is critical. Engaging content, real-time interactions, and targeted campaigns can significantly boost brand visibility and customer loyalty.
